Roll up, roll up! It's time for Battenhall's annual briefing on social media trends for the year ahead. Registration is now open for our two planned talks, where our experts will dissect the trends that will shape 2022. It's the essential inside track on what to plan for in brand, communications and marketing over the next 12 months.
Earlier this year, Instagram revealed plans to lean more into video – moving away from its photo-sharing roots to capitalise on the type of content that has made TikTok and YouTube so successful. It’s no surprise, therefore, that Instagram Reels is now heavily influenced by the format and layout of TikTok, sporting a very similar look and feel.
