October marks Black History Month in the UK – a time for awareness and celebration. But while it’s important for brands to let consumers know they stand together, it’s also vital to avoid performatism and ‘woke washing’ – i.e. co-opting causes for gain without making a genuine contribution or change.
Meta unveiled its next-generation VR headset, the Quest Pro, at the company's annual Connect conference yesterday. The new technology is a game-changer, with a price tag to match, but the layered future of VR, AR, holograms and the metaverse – presented by Mark Zuckerberg and partners – has evolved. It now looks more Minority Report than Ready Player One.
Last week our sports team attended Leaders Week London – a two-day event hosted by Leaders in Sport – that featured a host of talks and presentations, as well as plenty of networking.
