All Posts in Social Media



February 22, 2022Published by: Hatty French

Instagram creator subscriptions are here – but will the move pay off?

In January, Instagram announced it was trialling a new ‘Subscriptions’ feature, similar to Facebook’s offering that launched in 2020. Starting with a small pool of 10 creators, including Olympic silver medalist @JordanChiles, basketball player @Sedona._ and XR creator @donalleniii, the platform is providing the ability for influencers to charge for exclusive content.  

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December 8, 2021Published by: Drew Benvie

Social media trends for 2022

During the past week, Battenhall has hosted two live events looking at social media trends for 2022. In what was our ninth annual social media trends briefing, Battenhall’s specialist consultants presented research and insights on the topics that brands, organisations and creators should be aware of in the year ahead.

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