Battenhall — Reels vs TikTok – which performs best?

November 11, 2021 — Published by: Jonny Atter

Reels vs TikTok – which performs best?

Earlier this year, Instagram revealed plans to lean more into video – moving away from its photo-sharing roots to capitalise on the type of content that has made TikTok and YouTube so successful. It’s no surprise, therefore, that Instagram Reels is now heavily influenced by the format and layout of TikTok, sporting a very similar look and feel.

November 20, 2019 — Published by: Drew Benvie

Highlights from a TED talk: Drew Benvie at TEDxBristol

UPDATE (Feb 10, 2020): my TEDx talk is now available to watch on YouTube.

January 24, 2019 — Published by: Meg Edwards

Marks & Spencer is head over heels for influencers

Yesterday at almost exactly 2pm, seven well known fashion and lifestyle influencers took to Instagram to unveil their latest partnership with high street giant, Marks & Spencer.

January 18, 2019 — Published by: Delia Howe

What’s the crack? How an Instagram ‘egg’ broke records

What came first, the chicken or the egg? Judging by the number of likes, the egg. If you haven’t yet ‘liked’ or seen the Instagram 'egg' account that broke the internet this week, you're either not on Instagram or you've been living under a rock.

January 16, 2019 — Published by: Kieran Moriarty

Stories: The Imitation Game

Way back in 2013, Snapchat launched one of social media’s most groundbreaking innovations – Stories. The feature enabled users to post photos and videos that gave audiences a more complete picture of what a person or brand was about, before it all disappeared after 24 hours.

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