If you're a frequent Twitter user, being in tune with a round-up of relevant engagement stats is probably a top concern. To answer this and increase engagement, Twitter recently launched @AchievementBird - an account which will allow you to receive direct messages (aka. DMs) rounding up recent engagement.

The direct messages vary, some explaining how a specific tweet was received by your audience, others with general metrics in the last twenty-four hours. As Michael Panzarino at TechCrunch explains:

"One of my tweets was ‘used in an article’ and AchievementBird notified me of the fact. When I clicked on the link, the relatively new ‘Related headlines’ feature showed me exactly where the tweet had been used."

This new account, @AchievementBird is tapping into Twitter analytics and bring out top results - enticing users to dig deeper, no doubt. To read more about this move into engagement direct messages, head to TechCrunch.