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April 2, 2019Published by: Kieran Moriarty

Will IGTV be the one to watch in 2019?

When Instagram launched IGTV – a new standalone vertical video app – last summer, there were expectations it would be a game-changer for video content. Nearly a year on and we're still waiting to see if Instagram can turn it into a Stories-like success, with uptake from both users and brands still relatively low.

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