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May 3, 2018Published by: Kieran Moriarty

The BeauGIFul game

On Wednesday night, AS Roma fell short in their Champions League quest as Liverpool beat them 7-6 on aggregate in a thrilling tie. While the Italian side may have failed on the pitch on this occasion, one aspect of the club’s season has been a triumphant success – their social media channels. Despite being based in a city synonymous with ancient history, Roma has won praise and many fans as one of the leading lights of a growing social media movement in football, courtesy of their innovative and fresh content.

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