May 30, 2013Published by: Anton Perreau

Who dares challenge LinkedIn? Dow Jones does

Rupert Murdoch

In recent years LinkedIn has held its position as the social network for 'like minded business people' connecting together, introductions and proliferation of thought leadership or business news sharing. Alongside this, LinkedIn has been one of the primary places to find and post jobs, join discussions, become a mentor and endorse contacts.

LinkedIn's 225 million members revolve around the 'relationships matter' slogan, LinkedIn topped a revenue of $972 million (£641m) last year. Who would dare to compete with such a giant?

According to The Times of London, News Corp is set to launch it's contender to LinkedIn in the next few months, following an announcement last night. The platform will be built around the same ethos of 'like minded people'. Alongside this platform News Corp will launch an instant messaging platform for financial clients, to challenge some of Bloomberg's existing products.

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